I realy have never met any one that didn't know what windows was, so you are either exagerating or you need to find some smater people to hang around with.
and the IE users I have noticed don't even know what the internet realy is, sadly when I tell my mom to switch from firefox to IE she resoponds "but IE is the internet, I won't be able to use the internet anymore" then refusing to listen to me when I try to explain it